We want instant gratification when we search the internet. Google is constantly improving its search algorithms to deliver on that expectation.
Google’s challenge is forcing content creators to produce high-quality content instead of techniques to trick the search engine. With each monthly algorithm improvement, the search engine inches closer to better interpreting our search intent and matching it to the best available content.
Below are a few of the more than two hundred signals that help the search engine do just that:
Between June and August of 2021, Google introduced a few more signals collectively known as “page experience” to the existing long list of signals.
The rationale behind this addition is to find the answer to the following questions:
The technical names for the core web vital signals are:
We created this guide to help website developers, performance engineers, and technical SEO specialists with the following:
We also introduce three other web page measurements beyond the core web vitals (chapters four to six listed below) because website developers and SEO managers often reference them.
Chapter 1: Largest Contentful Paint (LCP)
Chapter 2: First Input Delay (FID)
Chapter 3: Cumulative Layout Shift (CLS)
Chapter 4: Total Blocking Time (TBT)
Chapter 5: Time To Interactive (TTI)
Chapter 6: First Contentful Paint (FCP)